Ye, Xin-Mei, 1) College of Graduate Studies, Walailak University 222 Thaiburi, Tha Sala, Nakhon Si Thammarat, 80160, Thailand. 2) Business College, Jiangxi Institute of fashion technology, Nanchang, Jiangxi, 330201,, China

• Vol 7, No 4 (2023): August - Research Articles
  The Effect of Physical Cues on Customer Loyalty: Based on the Mediating Effect of Customer Engagement and Value Co-creation
  Abstract  PDF