Nguyen, Thanh D., and Hoan D. D. Ly. “Purchase Behavior in AI-Enabled Livestream Commerce: Evidence from an Emerging Economy”. Emerging Science Journal 10, no. 3 (June 1, 2026): 1380–1393. Accessed June 16, 2026. https://ijournalse.org/index.php/ESJ/article/view/3938.